2015
GarageLuxe is an e-commerce boutique specializing in the resale of pre-loved luxury fashion and accessories.
The brand identity aims to redefine the perceived value of secondhand luxury goods, visually expressing the boutique's core value proposition of accessible yet exquisite high fashion.
Kite C.S. designed a custom monogram composed of radical, sharp geometric angles tailored to speak to a fashion-forward and daring audience. The mark seamlessly fuses the letters G, L, and X, creating a memorable, structurally balanced, and phonetically driven central icon. This bold emblem anchors the digital shopping platform, moving fluidly across high-end digital applications, luxury packaging, and social media touchpoints.
Kite C.S. designed a custom monogram composed of radical, sharp geometric angles tailored to speak to a fashion-forward and daring audience. The mark seamlessly fuses the letters G, L, and X, creating a memorable, structurally balanced, and phonetically driven central icon. This bold emblem anchors the digital shopping platform, moving fluidly across high-end digital applications, luxury packaging, and social media touchpoints.