Instabeat is a startup founded in 2011 by a former professional swimmer, Hind Hobeika, who sought the need for heart rate monitoring devices.


Instabeat is the first waterproof goggle-mounted monitor that tracks, stores, and displays instant feedback to ameliorate and boost the performance of swimmers. In order to bring this product to life, Kite conceived the instruction illustrations, as well as the packaging and manuals in line with the identity guidelines. 

January 2019