Originally located within a quiet corner of Kaslik, Lebanon, this charming venue combined a welcoming white facade with a warm interior rooted in culinary passion. 

The restaurant focused on offering an engaging dining experience of classic yet contemporary cooking, complemented by a curated selection of wines and a lively atmosphere.

Kite C.S. developed a comprehensive brand strategy to structure and frame the founder’s initial concept. This strategic exercise led directly to the creation of the name "The Spoonteller," establishing a narrative-driven foundation for the business. Following this phase, Kite C.S. designed a cohesive brand identity system tailored to reflect the restaurant's core personality attributes, ensuring a memorable and lasting connection with its target audience across all physical and visual touchpoints.